{"id":17255,"date":"2020-09-30T09:54:00","date_gmt":"2020-09-30T08:54:00","guid":{"rendered":"https:\/\/www.alioze.com\/les-chiffres-cles-du-secteur-de-la-mode-en-2020\/"},"modified":"2021-08-11T17:01:49","modified_gmt":"2021-08-11T16:01:49","slug":"key-figures-for-the-fashion-industry-in-2020","status":"publish","type":"post","link":"https:\/\/www.alioze.com\/en\/figures-fashion","title":{"rendered":"Key Figures for the Fashion Sector in 2021-2022"},"content":{"rendered":"

Hit hard by the coronavirus crisis, the fashion market<\/strong> will experience a sharp decline in sales in France and abroad in 2020.<\/span><\/p>\n

However, fashion is still the leading market on the Internet<\/strong> in terms of the number of buyers. In 2020, according to Fevad (Federation of e-commerce and distance selling), 51% of products and services purchased on the web will be in the clothing sector.<\/span><\/p>\n

The share of e-commerce in the global fashion trade represents 14.7% for a total of 4 billion euros in turnover; a statistic that is constantly increasing. <\/span><\/p>\n

In order to know more about the evolution of the sector, and the growing importance of the web for its actors, here are some key figures of the fashion market in 2021-2022<\/strong>.<\/span><\/p>\n

 <\/p>\n

Overview of the fashion market in France and internationally in 2021-2022<\/span><\/h2>\n

Until the health crisis of 2020, the fashion and apparel industry was doing well. According to the predictions of Kantar, a consulting firm specializing in market research, the global market is expected to grow at an annual rate of 3.9% until 2025. <\/span><\/p>\n

This was without taking into account COVID-19, which led to a drastic drop in sales of fashion items in all product categories. <\/span><\/p>\n

In France, the positive projections have therefore had to be revised downwards: <\/span><\/p>\n